Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org

What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Building Better Promotions with the Right Tools and Elevating Your Facebook Strategy

Tired of investing money in promotions that just don’t seem to do the trick? Have you dabbled with Facebook, but just can’t quite elevate your page to match your goals? Invest an hour in this session to hear how to select the best promotional tools for your company. 

Instructor: Connie Reinert
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL

Strategies from Top EEBA Builders on Managing Through Crisis

COVID-19 not only puts high performance builders up against marketing through a downturn, it also forces you to deal with the very real supply chain, worker availability and health-related shut-downs brought on by this particular crisis. Join Gene Myers of Thrive Home Builders, Tim O'Brien of Tim O'Brien Homes, and Dennis Webb of Fulton Homes as they discuss how they are managing their businesses during this challenging time.

Instructor: Gene Myers, Tim O'Brien, Dennis Webb

Coronavirus & Systemic Changes in the Housing Industry

There are many unknowns swirling around the Coronavirus right now, but one thing is certain: there will be long-term system changes in the housing sector that will place new demands on building professionals and manufacturers alike. 

Instructor: Sara Gutterman
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