EEBA Academy

Marketing and Real Estate Courses

The EEBA Academy provides a flexible and convenient way for the world's best high performance builders and their partners to come together to learn about building science and advances in sustainably constructing better homes. Learn more about the Academy here.

Log in or create a free account to preview courses and start learning for no or little charge! Explore our EEBA membership for additional discounts on courses, earning designations, and CEUs.

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Below is a sample of Marketing and Real Estate courses available on the EEBA Academy:
* Create a free Talent LMS Account to take courses. Have questions? Reach out to: gabrielle@eeba.org
What Really Matters

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What Really Matters

Suzanne Shelton, EEBA board member and CEO of Shelton Group, will share her firm’s latest findings and recommendations, pulling from their ongoing Pulse studies, as well as surveys conducted for members of the EEBA Builder Benchmark groups and digital marketing work performed for high performance builders.

Instructor: Suzanne Shelton
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
US - Rise Sustainable Real Estate Professional

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US - Rise Sustainable Real Estate Professional

The Rise Sustainable Real Estate Professional accredited online course provides real estate professionals with a competitive advantage by being able to identify and communicate the benefits of sustainable homes in the market. In 2016, the Shelton Group conducted a survey that found 81% of people who expect to buy a new home in the next two years say higher energy efficiency would cause them to choose one home over another and that they would be willing to pay more for a healthier home. In this 3-hour course, learn to increase buyer demand for healthy, energy efficient, and comfortable homes.

Instructor: Rise
Building Better Promotions with the Right Tools and Elevating Your Facebook Strategy

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Building Better Promotions with the Right Tools and Elevating Your Facebook Strategy

Tired of investing money in promotions that just don’t seem to do the trick? Have you dabbled with Facebook, but just can’t quite elevate your page to match your goals? Invest an hour in this session to hear how to select the best promotional tools for your company. 

Instructor: Connie Reinert
CEUs: 1 AIA, 1 BPI, 1 NAHB, 1 NARI, 1 RESNET, and 1 GENERAL
Strategies from Top EEBA Builders on Managing Through Crisis

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Strategies from Top EEBA Builders on Managing Through Crisis

COVID-19 not only puts high performance builders up against marketing through a downturn, it also forces you to deal with the very real supply chain, worker availability and health-related shut-downs brought on by this particular crisis. Join Gene Myers of Thrive Home Builders, Tim O'Brien of Tim O'Brien Homes, and Dennis Webb of Fulton Homes as they discuss how they are managing their businesses during this challenging time.

Instructor: Gene Myers, Tim O'Brien, Dennis Webb
EEBA Member

EEBA members are part of a community of thought leaders and early adopters from all facets of the home building industry that strive ot help each other build resource efficient, healthy and resilient homes while engaging with the next generation through workforce development. Become a member today and help high performance home building thrive.

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